Scott Galloway, The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
Review by Leonie Jüngels
The title of Scott Galloway’s first work seems promising at first glance. As a customer of several or all of the companies referred to as the “four horsemen” in the book’s progression, one expects a look behind the scenes, perhaps also information that influences one’s daily dealings with the services and products of these companies.
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